How to engage hard-to-reach employees - Kademy - chunk 9

them. Do a quick survey and have focus groups and you’ll get incredible insight into what it will take to inform and engage this group of employees. What are the work patterns of your hard-to-reach teams? When do they get time to receive information or be part of a discussion? Where do they get time? Once you know the answers, you can adapt your content and channel to fit what works for them. If they’re driving – can you record messages / ‘radio shows’ that they can listen to while they are on the move?