Eight tips for M&A comms success - Kademy - chunk 26

Q&A. AFTER 8. Hold an after-action-review While there’s more work to be done after announcement, measuring at this stage gives useful data. Measure your after-action review against the ‘know, feel, do’ exercise that you did from the outset. Questions could include: What was the intent? What actually happened? What were the key events? What have we learned? What do we do now? Ask the senior leaders you’ve engaged to feedback anecdotes they are hearing about the announcement and any follow-up communication. A survey can be a useful way to gauge feedback from impacted employees.