Making the most of your local, ‘part-time’ communicators - Kademy - chunk 5

a local leader or business. This presents a number of challenges: You don’t know who they are, where they sit or what they can do. Local communicators feel that central messages don’t apply to them so either don’t cascade, or localise to such an extent that the core message is lost. There’s a lot of noise as local and central teams communicate different messages to the same audiences, at the same time. Kademy helps its members overcome these challenges in several ways: 1.