5 essential ingredients to help communicators prepare their organisations for change - Kademy - chunk 9

because they’re often the ones chosen to facilitate, implement, and advocate for the change. Honesty, authenticity, behaviour modelling and two-way communication – these actions all help increase employee commitment, reduce fear, reduce resistance, and increase confidence so that you can gradually build the organisational acceptance of change as status quo. Planning As a communicator you can add value by outlining the change as best you can and then helping your audiences see a clear path to the vision.