5 essential ingredients to help communicators prepare their organisations for change - Kademy - chunk 14

as your speciality. Communicating clearly and frequently is extremely important when leading a company through change. Use a variety of channels and utilise your managers. They provide the best context and information for how change directly affects their teams and are who your stakeholders want to hear from the most. Training A lot of resistance to change comes from the audiences’ fear that they won’t succeed in the new world.