Feeling disillusioned with GenAI? You aren't alone. - chunk 25

can assist us with our work. Despite the hype, GenAI can’t replace communicators and it can’t perform all the tasks expected of us. Focus on identifying the most valuable use cases that can save you and your team time and money – and remain curious and open to safe experimentation. Help your comms team embrace GenAI With GenAI’s capabilities evolving rapidly, many communicators are still working out how best to apply it to their work. That’s why we developed GenAI for communicators, a brand-new training programme designed to help your team embrace GenAI for comms.