Optimising comms outcomes by embedding AI - Kademy - chunk 5

company-owned tool, Katharina was able to collaborate with the development team and train Akira on Hitachi Energy’s comms toolkit, brand governance and other essential IC information. This approach has been a game-changer compared to open-source AI tools, ensuring that any outputs are consistent with the company’s narrative and IC policies. In conjunction with this, Katharina and her team identified five key strategic areas where AI can best support them: comms planning, data analysis, content creation, research and stakeholder communications. Katharina estimates that communicators are saving 3-4 hours per week by using Akira and Copilot.