Optimising comms outcomes by embedding AI - Kademy - chunk 8

touch, data privacy, bias and the risk of over-reliance. She’s also firm in her belief that “your AI is only as good as the data and algorithms that feed it, which mostly depend on human input.” Why we like it: There’s often a lot of noise and hyperbolic discussion about AI. This story serves as an important reminder that AI is a helpful tool to support research, planning and tactical comms work, and doesn’t take away from the strategic work that only communicators themselves can do.