If change is business-as-usual, what does it mean for change comms? - chunk 9

comms should steer change narratives and messaging – but they should not be regarded as de-facto change managers. That’s why comms teams need to establish clear boundaries and define their roles within the change process. Doing this should enable you to support your business with change without overloading your team. Consider skills and competencies Leaders emphasised that communicators must expand their skill sets to handle today’s accelerated pace of change effectively. Kademy research shows that key competencies for successful change comms include business acumen, empathy and stakeholder influencing.