Beyond the hype: What you need to know about agentic AI - chunk 4

heard a lot of hype about agentic AI recently, and if you’re feeling lost in the noise, you aren’t alone. You might well be wondering, what exactly is agentic AI, what can it do for me as a communicator, and what (if anything) do I need to be doing now? Believing that an open and curious mindset is the best way to approach AI, we’ve been digging into these questions on your behalf. Below, we’ve outlined our findings. We hope it provides some clarity and helps join up some dots for you. What is agentic AI?