ISS's Journey to Centralised Communications: Driving towards consistency, alignment, and functional excellence - Kademy - chunk 16

by knowing that they are adding value, and greater engagement by knowing they are doing good work. “Putting the entire global function through the skills assessment and training gave them the confidence that they’re adding real business value.” The challenge Undertaking the shift towards more centralised communications was not without its challenges. Transitioning from a combined Marketing & Communications function to separate entities required our country teams to develop functional expertise in communications, alongside marketing.