The big three strategic skills your communication team needs to develop today - Kademy - chunk 5

had fewer opportunities to model and practice stakeholder conversations with senior peers – missing the all-important learning that’s so critical to developing professional competence. With more and more communication teams lacking the skills to effectively influence and advise stakeholders, there’s never been a more important time to fast track development. Stakeholders are regressing to seeing us as executors of tactics rather than strategic partners, with many communicators battling overwhelming workloads, an inability to say ‘no’ to incoming requests, and frustration following difficult stakeholder interactions as a result.