Handle with care: How comms leaders are approaching GenAI - Kademy - chunk 15

with necessary caution. More than anyone in the business, communication leaders know the potential ramifications that could come from a lack of due diligence. As one participant noted, communication leaders would be wise to take a long-lens view of GenAI and avoid rushing towards it like a shiny new toy. “We’re trying to think about the long-term impact of this, rather than just the low-hanging fruit for right now.