5 Tips for Demystifying ESG Communications - Kademy - chunk 11

Simplify, Simplify! ESG feels daunting for many, and we know as communicators that audiences typically have short attention spans, so you must keep it simple and relatable. Consider your language choice as you craft communications – you can communicate about your organisation’s ESG efforts without even saying the term ESG. At its core, ESG is about responsibility – responsible stewardship of your impact on the environment, responsible stewardship of your social agenda, and responsible management of your business. 3. Focus on why it matters Comms is critical to unlocking and rallying an organisation around ESG.