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they have the most up to date information and how can they respond quickly enough? How can they avoid burnout and being overwhelmed? And finally, what’s the one piece of advice you’d give now or wish someone had given you as a leader? Remember that communication is a business discipline. It can be easy to get carried away with creativity or our own ‘language’ but to be credible – and most effective – we need to speak the business language, be part of the business leadership and align with, and shape, the business strategy and fundamentals.
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