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channels. But remember that any external communication will be seen (and is often aimed at) other audiences too. Which channels are most effective? Lastly, don’t forget to measure what you do. That will tell you which channel is working and how much your hard-to-reach employees are actually getting to know. And, like with all employee communication and engagement, one channel in isolation won’t work. You’ll need to have a combination of ways employees can receive information and are engaged. Helen Humphreys is an experienced strategic communication director with expertise in culture and behaviour change.
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