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do now? Ask the senior leaders you’ve engaged to feedback anecdotes they are hearing about the announcement and any follow-up communication. A survey can be a useful way to gauge feedback from impacted employees. Ask the CEO and other key stakeholders what they liked, and what they would have preferred. Task your comms leads with writing a case study about the project to share with the wider comms team: as well as sharing lessons learned, it will allow them to strengthen their learning and avoid making the same mistakes in the future.
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