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to make responsive campaign decisions Setting numerical targets. Tracking and iterating. Choosing what, when and how to track. How to measure your objectives directly. How to measure key objectives at set milestones. Benefits that will elevate your communication team: Give your team the confidence to use data and insights in everyday decision-making. Create a consistent framework for measurement and evaluation using Kademy’s framework. Become an agile communication function that uses data and insights to iterate and refine strategies. Improve stakeholder relationships by using data and insights to justify campaign decisions and proposals.
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