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and editing process. How to use a layered editing process, including standard editing, editing for accuracy, reliability and credibility (ARC) and AI to improve business impact. How your team will benefit: Understand how writing builds trust and achieves meaningful business outcomes. Demonstrate greater value to your stakeholders through effective strategic briefing. Understand how to use GenAI for writing, editing and workflows. Create a consistent ‘strategy first, creativity second’ approach to your writing. How the programme works: Hybrid course that can be delivered across a global team. Lead by expert facilitators.
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