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Developing this personal understanding can help you establish a stronger connection between the CEO’s vision and the company’s strategic goals, making the latter more tangible for your employees. bulb icon Tip: You could produce a long-form video to introduce your CEO, sharing their personal story and background with the entire organisation. Tailor your comms formats to your CEO By building a strong rapport with your CEO, you’ll gain valuable insights into their personality and preferred communication style. Each leader is different and you’ll need to identify the best ways to convey their message.
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