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acumen, insights and expertise that yours does. But you’ll likely need to communicate this to the organisation writ large. Make sure to explain to your business leaders why your team needs to be involved in the change process from the outset – and the invaluable role they play in it. Priority 3: Update your team’s skills for the big change environment Comms leaders we’ve interviewed have flagged key skills gaps that are prevalent in teams, including business acumen, empathy, influencing stakeholders and writing. Dedicating time, energy and resources to build these core skills is essential.
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