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Whilst often significant work for IC teams, dedicated training enables them to provide hands-on support to existing – and new – managers, especially during big business transformation. Creating coalitions of willing Our roundtable highlighted the strong commitment comms leaders have to better engage managers and leaders in the comms change process. But as much as they can do; they can’t – and shouldn’t – do it alone. Working with managers and leaders, and managing change programmes, is not the sole responsibility of comms teams.
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