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as they can do; they can’t – and shouldn’t – do it alone. Working with managers and leaders, and managing change programmes, is not the sole responsibility of comms teams. For it to work, comms teams need buy-in from other business units, especially HR, training and development and business transformation. As one leader noted, it’s about creating “coalitions of willing.” Delve deeper with our new change comms training course Engaging leaders and managers in the change process is a key part of our brand-new change comms training course.
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